How a Group of Creatives Made $30k in One Day Live Selling | EP 262

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6 shows. 1 day. $30,000. We pulled it together a few days before, and some of what sold was ribbon off last year’s Christmas tree.

4 of my creative business friends and I break down how we used Whatnot, a live selling app, to turn craft room clean outs and one of a kind finds into a $30k day, and why teaming up made it bigger than any of us could do alone.

In This Episode

• What Whatnot is and why live selling is having a moment
• How 6 shows, 3 back to back and 3 at the same time, added up to $30,000
• How Tamara’s Whatnot sales grew to $238,000 so far this year, after $180,000 in 2025
• First shows: $7,000 for Cindy and $9,000 for Christie
• What sells, what flops, and what to do when something isn’t selling
• 1 piece of advice from each of us before your first show

Why Live Selling Works on Whatnot

Whatnot is a live selling app where buyers bid with a swipe. I started a pair of earrings at $1 and sold them for $16 in about 10 seconds. The stats I pulled estimate $22 billion in sales this year, up from over $8 billion last year.

Tamara says Whatnot is now her number 1 revenue stream, more than double her online membership. Most of her buyers are existing customers, and when she last checked, her Shopify sales were up 5%.

How 6 Shows Made $30,000 in One Day

It started with a message in our group chat. Tamara was going live and asked if anyone wanted to go before or after her. Soon we had 6 shows, each about an hour and a half, and we used a Whatnot raid to send everyone still watching straight into the next show.

Kasey Hope of P’zazz Art, who isn’t on this episode, was part of the day too. She made the flyer with all our logos and show times.

Nobody had to do a big promotion. As I say in the episode, “there is enough money for all of us.”

What Sells and What Flops

One of a kind wins. Cindy sold a box of broken orange glass she had hauled around for 10 years for $210. Christie sold an original Social Easel for $125, when new ones sell for $55.

The flops teach just as much: original art priced far below shop prices, too many of the same item until bids dropped to $1, and buy it now items that sold out once they went into an auction bundle.

Before Your First Show

• Tamara: watch other people’s shows first
• Stacey: get creative, you don’t need a warehouse
• Cindy: use a label printing tool like NotBot to make shipping easier
• Christie: use shows to test product ideas
• Me: it can be messy, and you don’t need a listing for everything

On November 3, I’m teaching How to Sell on Whatnot inside Launch Your Box. We’ll get on a Whatnot show together so you can see the back end, and I’ll walk you through setup and how to run a show. Join us at joinLYB.com.

Resources mentioned: Whatnot

Join me for this episode as 4 of my creative business friends and I break down how Whatnot live selling and a raid with friends added up to $30k in one day, plus what sells, what flops, and the advice we’d give before your first show.

Find us on Whatnot:

• Sarah: framedboutique
• Tamara Bennett, Southern Adornments Decor: southern_adoornments
• Stacey Collins, Wilshire Collections: wilshirecollections
• Christie Hawkins, The Social Easel: christie_thesocialeasel
• Cindy Manly, Art Shattered: artshattered
• Kasey Hope, P’zazz Art: pzazzart