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So You're Thinking About Starting a Subscription Box

 

3 Days. 20 Experts. Everything Product Sellers Need to Launch a Profitable Subscription Box

 

 June 16-18, 2026 

Maybe you already sell products and are considering whether a subscription could work for your business.

Or maybe you have an idea for a box but aren’t sure what to do next.

The Launch Your Box Summit will give you a behind-the-scenes look at how subscription box businesses are actually built—and why so many product sellers are turning to recurring revenue.

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Watch the video below to learn how this FREE event will help you Launch a Subscription Box

 
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In Just Three Days, You’ll Explore What It Really Takes to Build a Subscription Box - and Why It Matters

Inside the Launch Your Box Summit, you’ll hear from subscription box owners, industry experts, and Sarah about what it actually looks like to build and grow a subscription business.

But more importantly, you’ll start to understand what makes subscription boxes so powerful.

Predictable, recurring revenue.

Instead of starting from scratch each month, subscription boxes allow you to build momentum with customers who come back again and again.

Throughout the summit, you’ll hear conversations about:

  • How subscription box owners build audiences before they launch
  • What goes into curating a box customers look forward to receiving
  • How entrepreneurs plan and prepare for a launch
  • The decisions that shape a profitable subscription model

This is where things start to come together.

This isn’t about having everything figured out. It’s about seeing the full picture more clearly so you can decide your next step with confidence.

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You’re Making Sales… But It Still Feels Inconsistent 

If you’re a product seller, you might already know this feeling.

Some months are great. Others are slower than you expected.

And every month, you’re starting over, trying to generate new sales again.

Even when things are working, it can feel like you’re constantly trying to recreate last month’s results.

That’s why more and more product-based business owners are exploring subscription boxes. Not as a trend, but as a way to build something more stable.

Because instead of relying only on one-time purchases, a subscription creates: 
 ✓ More consistent revenue  
 ✓ Stronger customer relationships  
 ✓ A business that builds over time   
More Consistent Revenue
Stronger customer relationships
A business that builds over time

Not because it’s easier. But because it creates consistency. 

But once you start looking into it, you quickly realize there’s a lot to figure out.

  • What goes in the box?
  • How do you price it?
  • Where do you find products?
  • How do you get subscribers?

And it’s not always clear how all the pieces fit together.

 That’s exactly why we created the Launch Your Box Summit. 

 

This Summit Is Designed for Product Sellers and Aspiring Subscription Box Owners

You’ll get the most out of this event if you:

Have an idea for a subscription box but aren't sure where to start

Already sell products and are considering adding a subscription model

Want to build more consistent, predictable revenue

Want to hear from people who have actually built subscription box businesses

Want actionable, practical takeaways instead of theory

If that sounds like you,  you’re in the right place. 

GET YOUR FREE TICKET

What You'll Explore During the

Launch Your Box Summit

We organized the summit around three essential areas of building a successful subscription box business.

Each day of the summit focuses on one of these areas.

But more importantly, this event is designed to give you three things:

 A plan.  Proof that it works. And a sense of what’s possible. 

Day 1: Build Your Audience

Every successful subscription box starts with people who are interested in it.

On Day 1, you’ll see how entrepreneurs begin building an audience around their ideas.

You’ll hear real examples and conversations about:

  • Growing an audience from scratch
  • Building an email list around your idea
  • Using social media to connect with future subscribers
  • What an engaged community can do for your business

Day 2: Build Your Box

A successful subscription box isn’t just a collection of products.

The best boxes feel curated, intentional, and designed with the customer in mind.

Day 2 explores the decisions that shape the box itself.

You’ll hear real examples and conversations about:

  • Product sourcing and curation
  • How to turn something you love into an actual business
  • How to turn subscription box sales into a consistent paycheck
  • How to build a subscription box that strengthens your retail business

Day 3: Build Your Launch

After you build an audience and create a box they’ll love, the next step is launching it.

Day 3 focuses on how subscription box owners introduce their boxes and begin attracting subscribers.

You’ll hear real examples and conversations about:

  • Launch approaches used by successful box owners
  • How to use paid ads to support your subscription box launch
  • A repeatable launch strategy that works
  • Systems and software to support your subscription box business

This is often where everything starts to click.

GET YOUR FREE TICKET

What You'll Explore During the

Launch Your Box Summit

We organized the summit around three essential areas of building a successful subscription box business.

Each day of the summit focuses on one of these areas.

But more importantly, this event is designed to give you three things:

 A plan.  Proof that it works. 

And a sense of what’s possible. 

Day 1: Build Your Audience

Every successful subscription box starts with people who are interested in it.

On Day 1, you’ll see how entrepreneurs begin building an audience around their ideas.

You’ll hear real examples and conversations about:

  • Growing an audience from scratch
  • Building an email list around your idea
  • Using social media to connect with future subscribers
  • What an engaged community can do for your business

Day 2: Build Your Box

A successful subscription box isn’t just a collection of products.

The best boxes feel curated, intentional, and designed with the customer in mind.

Day 2 explores the decisions that shape the box itself.

You’ll hear real examples and conversations about:

  • Product sourcing and curation
  • How to turn something you love into an actual business
  • How to turn subscription box sales into a consistent paycheck
  • How to build a subscription box that strengthens your retail business

Day 3: Build Your Launch

After you build an audience and create a box they’ll love, the next step is launching it.

Day 3 focuses on how subscription box owners introduce their boxes and begin attracting subscribers.

You’ll hear real examples and conversations about:

  • Launch approaches used by successful box owners
  • How to use paid ads to support your subscription box launch
  • A repeatable launch strategy that works
  • Systems and software to support your subscription box business

This is often where everything starts to click.

GET YOUR FREE TICKET

Meet the Experts Teaching at the Launch Your Box Summit

One of the most valuable parts of this event is who you’ll be learning from.

Over three days, you’ll hear from  20 industry experts and experienced subscription box owners sharing their insights and experiences.:

  • Subscription box owners who are building these businesses right now
  • Industry experts who support and shape the subscription space
  • Sarah, who has spent nearly a decade building and teaching subscription box businesses

Through a mix of presentations and conversations, these speakers will share their experiences, strategies, and lessons learned.

These aren’t just ideas or strategies. These are experiences from people who are doing this work right now.

Their sessions are designed to help you better understand the unique benefits and challenges of the subscription box industry and what it takes to build a successful subscription box business. 

Featured Experts

Stu McLaren
Membership expert, co-founder of Membership.io, and author of Predictable Profits

Session: If They Don't Get It, They Don't Buy It: How to explain what you do so the right people instantly want it 

Susan Bradley
Founder of The Social Sales Girls, a digital training platform and membership community for eCommerce store owners

Session: Launchpad: Turn Your Instagram into a Lead Generation Engine

Ciara Stockeland
Speaker, author, and Fractional CFO for inventory based businesses.

Session: Product to Paycheck - how to turn your sub box sales into a consistent paycheck

Josh Coffy
Founder of The Ecommerce Alley and  host of The Ecommerce Alley Podcast

Session: The Subscription Box Ad Playbook

Featured Experts

Stu McLaren
Membership expert, co-founder of Membership.io, and author of Predictable Profits

Session: The Messaging Map That Attracts Your Ideal Audience

Susan Bradley
Founder of The Social Sales Girls, a digital training platform and membership community for eCommerce store owners

Session: How to 2x Your List Growth with a Gated Sales Page

Ciara Stockeland
Speaker, author, and Fractional CFO for inventory based businesses.

Session: Product to Paycheck: Turning Your Subscription Box into Real Profit

Josh Coffy
Founder of The Ecommerce Alley and  host of The Ecommerce Alley Podcast

Session: The Subscription Box Ad Playbook

Sessions Across All Three Days

We organized the summit around three essential areas of building a successful subscription box business.

Each day of the summit focuses on one of these areas.

Day 1: Build Your Audience

Paul Chambers
Inside the Subscription Box Industry

Sarah Williams
Identify Your Ideal Customer: The key to growing your audience, visibility, and sales

Stu McLaren
The Messaging Map That Attracts Your Ideal Audience

Ashley Alderson
The Content Method: 6 Proven Content Pillars to Scale Your Business

Kristy Bottle
She Built the Audience First… Then Turned It Into 2,000 Subscribers

Dylan Jahraus
12 FREE Traffic Drivers for E-commerce Businesses in 2026

Susan Bradley
How to 2x Your List Growth with a Gated Sales Page

Sarah Williams
Build Your Audience Plan

Day 2: Build Your Box

Heidi Easley  Turning Something You Love into an Actual Business

Candace D'Agnolo
From Product Sales to Predictable Revenue: How Retailers Add Subscriptions Successfully

Sarah Williams
Curating 6 Subscription Boxes in 60 Minutes

Amy Baughman From Retail Sales to Recurring Revenue: Her Pivot That Paid Off

Ciara Stockeland
Product to Paycheck: Turning Your Subscription Box into Real Profit

Sarah Williams
Wholesale Buying Made Simple: How to Purchase Products Like a Pro

Marissa Sayers
Sourcing Overseas For Beginners

Lauren Davis of Box Genie
How to Choose the Right Packaging for Your Subscription Box

Sarah Williams
Build Your Box Plan

Day 3: Build Your Launch

Sarah Williams
Open vs Closed Cart

Nicole Jenney
From Idea to Live Website in 30 Minutes (Step by Step)

Lincoln Ware
Setting Up Recurring Payments with PayWhirl

Courtney Brickner
From Zero Sales to a Successful Subscription Launch

Sarah Williams
Launch Marketing Strategies

Lexie Haubert
From 1 Subscriber to 1,500: The Steps That Made It Happen

Josh Coffy
The Subscription Box Ad Playbook

Cotton Chaos
The Repeatable Launch Strategy That Keeps Adding Subscribers

Ryan Culver
What If You Never Had to Pack Another Box Again?

Sarah Williams
Build Your Launch Plan

Across the three days, you’ll hear 20 different perspectives and experiences from people working in and around the subscription box industry.

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MEET YOUR HOST

Sarah Williams

Sarah Williams has spent more than nine years building and running a seven-figure subscription box business.

After navigating the challenges of launching, growing, and scaling that business, she began teaching other entrepreneurs how to do the same through Launch Your Box, her subscription box coaching membership.

Since then, Sarah has helped thousands of product sellers and aspiring entrepreneurs explore the subscription model, launch their boxes, and grow recurring revenue businesses through her memberships, podcast, and online community.

Today, Launch Your Box has become one of the most recognized resources for entrepreneurs who want to build successful subscription box businesses.

Sarah created the Launch Your Box Summit to bring together experienced founders and industry experts so attendees can hear multiple perspectives on what it takes to start, launch, and grow a subscription box.

She’ll host the event and guide you through three days of conversations, insights, and practical perspectives from people who have built these businesses themselves and the industry experts who support those efforts.

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What to expect during the Launch Your Box Summit

When and Where

The Launch Your Box Summit runs June 16th-18th..

This event is fully virtual, which means you can attend from anywhere with internet access.

New sessions will be released each day of the summit.

Summit Community

When you register, you’ll gain access to the Launch Your Box Summit community where attendees can connect, share ideas, and continue conversations throughout the event.

Expert Sessions

Attend presentations from 20 speakers covering topics related to:

  • Audience growth
  • Product sourcing
  • Subscription box curation
  • Pricing and profit
  • Launch strategies

Your free ticket includes access to each presentation for 24 hours during the summit.

Upgrade to the All-Access Pass!

If you’d prefer more time to watch the sessions and revisit them later, you’ll have the option to upgrade to the All-Access Pass.

This includes extended access, the summit workbook, and additional resources from speakers.

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Why This Summit Is Different

There’s no shortage of information online about subscription boxes.

But most of it shows you one piece at a time.

  • A video about products.
  • A post about marketing.
  • A podcast about fulfillment.

And it’s hard to see how it all fits together.

The Launch Your Box Summit brings those pieces together in one place so you can see the full picture.

Not perfectly.
Not all at once.
But clearly enough to move forward.

Join Us for the Launch Your Box Summit

You don’t need to have it all figured out before you start exploring this.

If you’ve been thinking about starting a subscription box or wondering whether it could fit into your business, this is a place to begin.

Join us for three days of conversations, ideas, and real examples.

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Frequently Asked Questions

 Save Your Spot!  JOIN US FOR THE LAUNCH YOUR BOX SUMMIT!

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